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Salesforce Marketing Cloud (SFMC) - Permanent - Immediate Start

Posted: 28/11/24
Recruiter:Expert Resource
Reference:2858649667
Type:Permanent
Disciplines: Digital Marketing
Salary:Competitive £ Competitive Salary + Bonus + Benefits
Location:London
Description:

Salesforce Marketing Cloud (SFMC) expert required by our client on a permanent basis, paying a competitive basic and benefits package. The ideal start date for this role would be Monday, December 16th. Our client is very focused/committed to getting this person in.

This role will mainly be remote. Our client is super flexible with location, but we would expect the person to be able to come in for a day when needed. I would say this could be 95% remote if the candidate wanted.

Interview Process:

There will be a two-stage interview process, one will be a call/MS Teams, and the second in person.

About the Role

Our client, a leading end user, based in London, this role will be working with a luxury brand. You will need to have six or more years of experience driving digital transformation in marketing operations, this role combines technical expertise and strategic vision to deliver cutting-edge marketing technology solutions. You will lead the optimization and implementation of platforms to enhance campaign execution and customer experiences. The role involves developing innovative, data-driven automation processes, mentoring teams, and collaborating with global stakeholders.

Key Responsibilities

  • Oversee the implementation and optimization of marketing technology platforms, with a focus on Salesforce Marketing Cloud (SFMC).
  • Design advanced automation workflows and customer journeys using AMPscript, SQL, HTML, and CSS.
  • Develop and maintain mobile-responsive email templates, CloudPages, and other assets for personalized, multi-channel campaigns.
  • Execute data-driven segmentation and personalization strategies leveraging advanced analytics and SQL.
  • Collaborate with IT, design teams, and vendors to integrate automation tools seamlessly with existing tech stacks.
  • Monitor, troubleshoot, and enhance automation systems to align with evolving business requirements.
  • Create Real Time dashboards (eg, Datorama) to provide actionable insights for senior leadership.
  • Train teams on marketing technology best practices to ensure effective adoption across departments.
  • Stay ahead of emerging technologies and trends to drive innovation in marketing automation strategies.

Required Skills/Qualifications

  • Bachelor's degree in Computer Science, Digital Marketing, Data Analytics, or a related field.
  • Certified Salesforce Marketing Cloud Email Specialist with extensive SFMC experience.
  • Proficient in SQL, HTML, CSS, and AMPscript for technical solution development.
  • Demonstrated expertise in designing scalable, data-driven automation processes.
  • Skilled in analytics and BI tools (eg, Datorama, Tableau) to deliver actionable insights.
  • Strong troubleshooting and problem-solving capabilities for managing technical integrations.

Core Technical Skills

  • Marketing Technology Architecture
  • Advanced Campaign Automation & Journey Design
  • Data Integration & Management
  • Cross-Channel Communication (Email, SMS, Web)
  • Technical Documentation & Training

Preferred Experience

  • Experience managing cross-functional and offshore technical teams.
  • Proven background in executing global marketing campaigns and aligning stakeholder objectives with technology solutions.
  • Passion for integrating emerging technologies into forward-thinking marketing strategies.

Expert Resource is a leading specialist in SAP recruitment, offering broader capabilities across Oracle, Salesforce, Microsoft, ServiceNow and IT services. As a global partner, we work with clients on contract, permanent, and fixed-term opportunities. We are committed to delivering exceptional service and building strong professional relationships with both candidates and clients in markets where we have deep expertise and genuine interest.

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