Marketing Executive

Marketing Executive
25,000
Onsite in Nelson

• Assisting the Marketing Manager: Collaborate in creating and implementing effective marketing activities and materials.
• Campaign Coordination: Plan, execute, monitor, and evaluate targeted and creative multichannel marketing campaigns.
• Website and Online Channel Management: Oversee the Group's websites and online communication platforms, ensuring all information is current and accurate.
• Event Collaboration: Partner with the Events team to organize engaging and impactful events for students, staff, and stakeholders.
• Social Media Management: Schedule and publish social media content according to the campaign calendar, ensuring timely and consistent communication.
• Content Production: Create a variety of marketing materials, including leaflets, posters, podcasts, and videos.
• Content Creation and Curation: Develop and curate engaging written content for social media, blog articles, newsletters, and other marketing materials to drive audience engagement.
• Campaign Analysis: Assess the effectiveness of campaign activities and use insights to inform future strategies.
• Maximizing Campaign Impact: Ensure campaigns are optimized for maximum impact throughout the customer journey.
• Email Marketing: Creating and monitoring email campaigns

• Educational Background: A degree in a relevant field.
• Professional Qualifications: CIM (Chartered Institute of Marketing) or CIPR (Chartered Institute of Public Relations) certification.
• Experience:
  • Demonstrated success in developing and influencing innovative and creative multichannel marketing campaigns.
  • Proven experience in using KPIs to analyze and measure the effectiveness of activities, with a focus on leveraging insights for future improvements.
  • Strong project management skills, with the ability to stay organized and accountable.
  • Experience in developing, measuring, and reporting on KPIs.
  • Proven ability to build effective relationships and work collaboratively within a team.

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.